Acts Retirement-Life Communities

Public Relations Director

Location/Org Data : Name Corporate Services Center
Posted Date 5 days ago(3/27/2025 9:42 PM)
Category
Public Relations
Position Type
Full-Time
Location : Address
420 Delaware Drive
Location : Location
US-PA-Fort Washington

Overview

Join our team and grow with us both professionally and personally!

 

Next day pay: Work today, get paid tomorrow with our PayActiv benefit!

 

We strongly believe in providing our team members with great benefits, such as tuition reimbursement, commuter benefits, scholarship awards, professional development programs, university partnerships, referral and discount programs, appreciation events, wellness initiatives, and much more!

 

Acts is currently seeking qualified candidates for our Public Relations Director position.

In this role, you will be responsible for leading the efforts in increasing earned media for Acts. Develops and executes a comprehensive public relations strategy to elevate the organization’s profile in local and national media, builds strong media relationships, and supports community-based storytelling efforts, helping us share the inspiring stories of our communities and residents.

Essential Job Functions:

  • Create and maintain targeted media lists for each Acts market.
  • Cultivate and manage relationships with key journalists, editors, bloggers, and other media influencers.

  • Craft compelling press materials, including press releases and media pitches for story opportunities involving Acts communities.

  • Proactively pitch stories to media outlets, securing coverage that highlights the organization’s mission, residents, team members, and community impact.

  • Collaborate with community leadership and designated Story Ambassadors to uncover and develop newsworthy content.

  • Provide editorial oversight on multimedia content (photos, videos, and social media) to enhance media storytelling.

  • Build an internal pipeline to regularly source resident stories, team member achievements, and innovative programs.

  • Ensure messaging aligns with the organization’s brand voice and strategic goals.

  • Track media coverage, impressions, and sentiment to measure pubic relations success.

  • Provide regular updates to leadership on public relations activities, highlighting key successes and areas for improvement.

  • Use analytics to refine strategies and improve effectiveness over time.

 

Requirements

The ideal candidate will meet the following requirements:

  • Bachelor’s degree in public relations, communications, journalism, or a related field
  • Minimum of 8-10 years' experience in public relations, preferably with a multi-site or nonprofit organization
  • Proven success with experience in securing media coverage across various platforms (print, digital, broadcast, social, etc.)
  • Knowledge of senior living, healthcare, or nonprofit sectors (preferred)
  • Proficiency in public relations and content management tools
  • Ability to travel periodically to support on-site media initiatives at communities

 

Team members are eligible for a generous benefit package including health benefits (medical, prescription, dental and vision), flexible spending accounts, life insurance, disability programs, 401(k) plan (with 4% company match after one year of employment), paid time off and holidays, and much more! Eligibility may vary based on status.

 

For more information or to apply, visit us at www.acts-jobs.org and join our Talent Network to receive e-mail alerts with new job opportunities that match your interests!

 

Acts Retirement-Life Communities is one of the largest not-for-profit owners, operators, and developers of resort-style continuing care senior living communities, including independent living, assisted living, and skilled nursing. The Acts family proudly consists of 28 communities in 9 states, and over 8,500 team members. Acts provides residents with a lifestyle that includes on-campus conveniences, services, and amenities such as casual and fine dining venues, beauty salons, fitness centers, security, healthcare, activity programs, and much more. Our team members are inspired by a culture of Loving-Kindness, and we are fully committed to appreciating the array of backgrounds and talents demonstrated by our team members.

 

Acts is an equal opportunity employer that is committed to diversity and inclusion in the workplace. Qualified applicants will receive consideration for employment without regard to race, color, religion, age, gender, gender identity or expression, sexual orientation, marital status, national origin, non-disqualifying disability, veteran status, or any other characteristic protected by law. Acts is committed to providing reasonable accommodations for candidates with disabilities in our hiring process.

Pay Range

$91,000.00 - $115,000.00 / year. Starting rate will vary based on skills and experience.

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